I just posted a new article about List Building and how to get it done on my site, Build A List With Randy Wood.

Wow,
Looks like my team is working away…

List Building, Team Building, Income Building…
On the internet as well as off, it takes desire, focus and consistent effort to get the engine in motion.

In my article are some suggestions for those starting out or building on a budget.
Actually, anyone can follow along and create success…

Go to Build A List With Randy Wood and read the article. Leave me a comment and I will follow up with you.

Go Now: List Building – How To Get It Done

cheers,
Randy
List Building Expert

I want to talk to you about my Earth Friendly Biz.

I joined EFB on October 26, 2009 and am actively following the steps that Janet teaches.

The steps are very simple to follow and easy to understand.

Janet teaches simple list building strategies that attract visitors to your EFB website, creating prospects and members in your downline.

I have created a blog to share my experience with the EFB program.  You can visit it now:

It’s called Build A List With Randy at http://buildalistwithrandy.blogspot.com/

EFB is one system for everyone and it really does work.

I recommend you join this free system today so that you can share in my experience.

http://www.earthfriendlybiz.com/randywood

Post your comments and let’s connect soon,

Randy Wood
List Building Expert

(everyone who follows Janet’s system becomes an instant list building expert!)

The concept is actually simple, just think about it. The publisher or the webmaster inserts a java script code into a certain website, any website. Each time the page is accessed, the java script code will pull advertisements from the Google AdSense program. The ads that are targeted should therefore be related to the content that is contained on the web page serving the ad. If a visitor clicks on an advertisement, the webmaster serving the ad earns a portion of the money that the advertiser is paying the search engine for the click.

The search engine is really the one handling all the tracking and monetary payments, providing a simple way for webmasters of all types to display content-sensitive and highly targeted ads without having the hassle of soliciting advertisers, collecting funds and monitoring the clicks and statistics, which could be a time-consuming task in itself. It seems that there is never a shortage of advertisers in the program from which the search engines pull the AdSense ads. There are plenty of advertisers to go around. Also, many webmasters are less concerned by the lack of information search engines are providing and are more focused on making profit from these search engines.

One of the main reasons why AdSense is essential for content sites is because it has already come a long way in understanding the needs of both publishers and webmasters. Together with its continuous progression is the appearance of more advanced systems that allow full ad customizations. Webmasters are given the chance to choose from many different types of text ad formats and colors to better complement their own website and fit their own webpage design.

The different formatting, embedding the adSense ads into publishers and webmasters content enables the site owners the possibility of more click through from visitors who may or may not be aware of what they are clicking on. Adsense ads can also appeal to the website visitors thus compelling them take that next step of looking up what the ad is all about. This way the people behind the Adsense will get their content read and be making profits in the process.

The second reason is the ability of the AdSense publishers to perform tracking, not only with how their sites are progressing, but also the earnings based on the webmasters defined channels. The recent improvements in the search engines gives webmasters the capability to monitor how their ads are performing. By using customizable reports that have the ability to detail page impressions, clicks and click-through rates, the webmasters and publishers can now track specific ad formats, colors and pages within each and every website they populate. Trends are also easily spotted as well.

With the real-time reporting now provided by the search engines, the effectiveness of any changes made can be assessed quickly. Webmasters and Publishers can in pretty much real time sort out the individual ads that people are making the most clicks on. An ever-changing demand would be met while generating cash for webmasters and publishers. The more flexible tools are also allowing webmasters to group web pages by URL, domain, ad type or category, which will provide them some accurate insight into which pages, ads and domains are performing the best.

One of the main reasons is that advertisers have realized the effective benefits associated with having their ads served on esentially targeted websites. This increases the possibility that a prospective web surfer will have an interest in one or all of their products and/or services. All of this due to the ads content and its authors constant maintenance. There are those that do not use Adsense in their websites and publications, they may take the option of having other people take care of their content for them, giving them the benefit of having successful and money-generating web sites without their own effort. They can generate the funds needed to take care of this for them.

AdSense is definitely all about targeted content. The more targeted your content is, the more targeted the search engines’ ads will be. Some web masters and publishers are focused on their sites and publications content and how best to maintain them rather than the cash that the adsense ads will generate for them. This is the part where the effectiveness is working its best. Create a well developed, informative useful website or publication and top it off with effective targeted adsense ads, one is sure to see terrific results.

There was a time when people were not yet aware of the money to be gained from advertisements. The cash generated from adsense ads only came into existence when webmasters and publishers realized how they could actually make AdSense be that generator. In those days, the content was the most important factor that was taken seriously. It still is to serious marketers today, of course, with the allure of money. That’s what it all about, right?

Randy Wood

Many people try to market to every group available, this is really a terrible and expensive way to market your product. You must first determine who is most likely to purchase your product. This could be a specific age group or families with children or even specific religious or non-religious groups. Making this determination will not only save you money but ensure that the people who want your product are aware of it and if you are doing your job right, they are buying it as well. The bottom line is that target marketing will yield you more results than marketing to all groups will.

One thing that you should be very careful of when determining your target audience when preparing your target marketing campaign is that the group should not be too small. While having a niche product can help you greatly, especially with the competition, if your target group are women ages 22 to 23 then you have narrowed the field too much. You are going to spend money on your marketing and you need to make it worth while for you and your company.

One of the greatest things about target marketing is that not only will it lead to individuals in that target group to your product, but if they like your product it will lead to growth because your target group will talk about the product that they love, which can send more business your way. Focusing on a target group for your marketing campaign will not only save you money, but it will allow you to stay within an appropriate budget for your marketing campaign.

To your successful targeted marketing,
Randy

One of the worst things you can do with your website is not use it for list building.

Take it from someone who knows. You can work day in and day out building content and putting up information, yet, if you do not use all of that work to be building a list of targeted subscribers you are without a doubt wasting your time and throwing away potential profits.

From the get go, no matter what you are doing, base it around the fact that your objective is list building.

When you have a visitor at your website chances are they arrived there because you drew their attention. They are probably interested in something you have to say, a product or service you are offering. That is the beginning of a possible relationship. Don’t chance losing it. If they leave your website without taking any kind of action because you didn’t ask them too, you may never see them again.

Chalk that up to wasted time and lost money…

You must have a tool ready to capture the name and e-mails of your visitors and your customers. The only time you can do this is while they are showing interest in what you have offered whether it be information, products or services. You must give that person the opportunity to join you through your list building efforts. Then you can follow up with them giving them special information, special promotions and in general building a relationship with them. They have now become your customer for as long as you keep them happy and interested.

With today’s technology in the world of marketing on the internet, setting up your lead capture systems is not at all hard to do. I personally use Aweber. As the industry standard, It is easy to integrate into your web pages and is easy to use.

Marketing with e-mails is considered one of the top most reliable and effective ways to reach your customers and retain their interest in you and your business. Don’t waste the time and efforts you have so diligently put into building your websites and promotions. Integrate list building into your every move.

Generate interested viewers, happy customers and long lasting relationships and you will be generating profits. That’s what list building is all about.

Randy Wood

This is why it is critical for your business to build a customer base — a group of people who trust you and will most likely buy a product that you offer to them . This will ensure that you have a recurring and consistent source of income. When you release a product or make an endorsement, you have a group of people always ready to hear what you have to say.

There are several sources that you can tap into to start building a customer base. For example,  you can comment on articles and reviews giving fee help and advice in blogs and forums that are relevant to your niche . It won’t be long before people start to recognize your name and stop and listen every time you have something to say. You will become a valuable friend and teacher, and gain the trust of these people. Would you buy something your close friend recommends ?

Another way to build a customer base is to build a mailing list.  there are many methods for collecting subscribers, but when it’s boiled down to the very essence , it’s all about proving your value to the crowd and offering an incentive to make people become part of your mailing list.  A good example is a blog containing lots of articles containing useful advice and help for free plus a “special report” that can be downloaded for free provided you give your email address. The rich content provides value, and the “special report” is the extra incentive.

Another source for your customer base is of course your existing customers.  If you bought a product or service from someone, and they followed through and met your expectations, wouldn’t you buy from them again? Definitely. When a customer has given you his money, that does not have to be the end of the affair (and shouldn’t be)  because by keeping in touch with them and developing a flourishing relationship with them, you will have a lifetime source of income.

Imagine if 100, 1000 or even 10000 customers are waiting to grab your newest products even before they are released!  It is critical to your business to build a list of subscribers and a customer base because it saves time, effort and builds income.

Randy Wood

In a nutshell, you send out your eZine issues on a periodical basis to your subscribers. The good part is that you have a flexible choice in automating the process of sending out your eZine issues for you or manually sending them on a periodical basis.

As an eZine publisher, not only can you easily achieve the benefits a conventional newsletter publisher enjoys without having to chop down several trees in the process, you can easily and conveniently spread your marketing influence and expertise to your base of subscribers from the shoes of an ordinary individual.

In other words, you do not have to invest in expensive printing equipment, brick and mortar business, and hiring staff just to run your own newsletter publication, resulting in a lot of time, money and effort saved.

Basically, all you need to start your own eZine are an auto responder and broadcast feature to go with, enabling you to reach out to your massive subscribers whom you can regard as your prospects, too.

All in all, if you do not have the commitments of creating your own product for sale, then publishing your own online newsletter can be one of the wisest decisions you will ever make, given the benefits of impressive marketing power and influence it can offer to you.

Randy Wood

Your Resources Pack:
Tip #1
Start thinking about your eZine and how you want to promote you?
Tip #2
Submit your articles at multiple article directories.
Tip #3
auto responder and broadcast feature, a MUST, NOT an Option!

1. Write and compile a great E-book.  With the thought of giving it away for free, contact other marketers and offer to include their advertisement inside your E-book.  In return, allow them to give the E-book away for free to their subscribers and website visitors.

2. Write and submit articles.  Your articles should always pertain to your services and/or products.  Give publishers the right to use your articles and materials.  You could begin finding them in peoples websites, news letters, E-books and many other places.  Insure that you provide a resource box with your article and require that it be posted along with your article.  A good practice is to offer the reprint rights in the resource box of your articles.

3. Graphics and web designs make great give aways.  Create a package of graphics and templates and give them away at your web site.  Be sure to include your own ads and links back to your website.  Always include a copy right notice.  Also require the user of your products to keep that copy right notice in tact.

4. Create a discussion board or forum.  This is a great social tool.  As many people don’t own their own web sites, they will use the discussion board as form form of web site to attract traffic to them.  insure that you have links and banners of your own in prominant places of the discussion board.

5. Find viral E-books that offer re-branding rights.  You can find these for free and for purchase on the internet.  After re-branding it with your information, give it away for free and allow your visitors to give it away for free.  Their visitors can give it away for free as well.  See how viral the E-book can become, spreading your information around on the internet.

6. It is easy to locate product owners on-line that will sell free distribution rights to their products.  This gives you the ability to give out products for free.  People love to receive quality products for free.  Finding products with branding rights allows you to distribute your name, web address and maybe even your contact information along with the product.

Randy Wood